Exhibitors' Knowledge: Details For Attention

1. don't sit down. Exhibition Sitting on the booth during the period gives you the impression that you don't want to be disturbed.

2. don't read books. Usually you only have two to three seconds to attract attention and attract him to stop. If you are reading a newspaper or Magazine It will not attract attention.

3. don't be there. Exhibition Eat and drink. It will look vulgar, untidy and indifferent, and the potential customers will not disturb you when you eat.

4. don't call. If you call more than one minute, you will have less than one minute to talk with potential customers.

5. don't let people see you. data 。 This rude approach may be annoying and expensive, and you don't want to lose the expensive publicity materials in the crowd. Then how can we send valuable information to potential customers? Send them to him.

6. don't talk to other booths. If you do not want visitors to stop in front of your booth, they will naturally walk away. Seeing you talking to others, they will not disturb you. As little as possible with exhibitors or nearby booths. staff Conversation. You should look for it. Potential customers Talk instead of chatting with your friends.

7. don't judge people by their appearance. At the exhibition, the only staff who should pay attention to the instrument is the staff of the exhibitors. Customers will try to dress casually according to their wishes. Jeans Sportswear, casual pants and so on. So don't look at people simply because they are dressed casually.

8. do not crowd. If you talk with two or more exhibitors or other non potential customers, that's clustering. In the eyes of visitors, approaching a group of strangers always makes people feel empty. Create a warm, open and attractive atmosphere on your booth.

9., be enthusiastic. As the saying goes, if you show enthusiasm, you will become enthusiastic, and vice versa. If you are impatient, you will become impatient and annoying. Passionate and invincible, very infectious. We should enthusiastically publicize our enterprises and products. In the eyes of visitors, you represent your business. Your words, manners and appearance will have a great impact on visitors' understanding of your business.

10., we should make good use of the names of potential customers. People like to shout their names. Trying to remember the names of potential customers will make him feel important when he talks from time to time. Be bold, look directly at the famous brand on the chest, and read out his name loudly. Ask a difficult name. If you are a very unusual name, it may be the best way to build relationships with potential customers.

11., we must appoint special people to receive the media. The media may come to your booth to find news. You must arrange someone to be your company's contact with the media, so that you can ensure consistent publicity for your business. If every member of the exhibition can talk with the press, you are asking for trouble, because no matter what you do. staff It is impossible to be uniform in training.

12., wear famous brands. stay Exhibition You certainly don't want visitors to call your name. If you wear famous brand on your left chest, you will make such a mistake. You should wear the famous brand on the right side of your body near your face, so that when you shake hands with people, your brand will be closer to the other party.

13. the exhibition is a good opportunity for manufacturers to introduce new products. Therefore, we should first prepare some enterprises, products and customers. Material Science Make a complete news clue material, put it in the reporter's lounge for easy access, and introduce yourself to reporters regularly. A relevant expert seminar can also be arranged at the discretion of the exhibition. One of the speakers will be arranged as a spokesperson. The senior executives or personnel in the enterprise will be interviewed by the media, and experts will be invited to publish the industry development in the media. trend The product of the exhibition can be photographed as a news photo, flushed and then sent to the media with the latest exhibition message.

14. the purpose of publicity after the exhibition is to enhance the impression and appreciation of the media, which is just as important as the after-sale service of the product. After the exhibition, public relations propaganda was not finished. Photos and related news should be sent to the media and related organizations immediately. Material Science If there is no business secret, a considerable number of orders is also a good topic for writing.