Apparel Industry'S First O2O Platform Network Batch Network Formally Launched

< p > at the end of last year, Wang Jianlin and Ma Yun made a bet of 100 million yuan, whether gambling will replace traditional shops in the future.

Yesterday, a target= "_blank" href= "//www.sjfzxm.com/" > clothing < /a > the industry's first O2O platform network batch network was formally launched, which made a new footnote to the "gambling" business.

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< p > "the business mode of the net batch network will integrate the electricity supplier technology with traditional channels to rebuild the whole ecological chain of the garment industry."

Yesterday, Zhong Huiguo, chairman of Hangzhou net group network technology Co., Ltd., introduced the business mode of "electricity supplier + traditional channel", which integrates the needs of suppliers (manufacturers, wholesalers, brand dealers), buyers (online stores and physical stores), and consumers, and integrates them into the net trading network platform of the net batches net to achieve seamless and real-time docking between suppliers and purchasers, buyers and consumers, and complete the paction and delivery quickly. Three.

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< p > Zhong Huiguo, for example, clothing manufacturers put the model of photo shoot on the net batch online, and the shopkeepers from the electronic business platforms can directly upload them to shops after selecting the styles.

If there is a buyer's order, the manufacturer can instantly see the order information through the net batch network and send the goods directly to the consumer.

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< p > "online shopkeepers have eliminated many links such as selecting goods wholesale, bargaining, finding models, taking pictures, sending goods and so on. The sale way of zero inventory also relieved the risk of backlog.

The entity store can see the clothing of the Chinese style on the net batch, and can also place the order directly, and the manufacturer or wholesaler will deliver the goods directly to the entity store.

Shopkeepers can choose more than 10000 producers and wholesale clothing from all over the country.

Zhong Huiguo said.

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P < < a href= "//www.sjfzxm.com/news/index_f.asp" > garment industry < /a >, manufacturers want to sell in traditional channels such as wholesale markets and stores, but also want to sell in e-commerce channels. Brands want to spend less money to quickly distribute goods to offline and online channels; wholesalers everywhere do not have the energy to open online stores, but they also want to sell goods in large quantities through e-commerce, and also want to enter the wholesale market in other places.

Net batch network is to solve these needs through a platform.

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< p > Zhong Huiguo is very confident in the business mode and development prospect of the net batch network: "this is a new O2O business mode of" electricity supplier + traditional channel ". It will get through the whole industry chain of clothing industry from production to wholesale to online and offline sales, and the goal of the network is to create a turnover of 100 billion yuan for two years.

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< p > < a href= > //www.sjfzxm.com/news/index_f.asp > > Wang Zhuozhuang, the Secretary of the trade association of China garment industry < /a >, thinks that the business mode of the net batch network is a channel revolution. It provides a new opportunity for pformation and development for the traditional clothing enterprises that are facing the dual pressure of channel crisis and electricity supplier challenge. The innovation mode of the net batch network can help these traditional garment enterprises find a new way of development in the age of electricity supplier.

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