Shanghai K11 Shopping Art Center Held The Opening Ceremony.

Less than p ago, the opening ceremony was held at the shopping center of Shanghai K11, located in Hong Kong New World building, central part of Huaihai Road.

As the first global original brand that combines the three core elements of art, humanity and nature, K11 integrates art appreciation, humanistic experience, natural greening and shopping consumption together.

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The Shanghai P K11 shopping center after the new appearance is not only a shopping mall, but also an art museum, an environmental protection experience center, a theme tourist attraction and an excellent place to display the humanities and history.

The entire shopping center has gathered nearly 100 well-known brands at home and abroad. Bally, Burberry, Chlo, DOLCE&GABBANA, Max Mara and many other first-line brands have set up concept stores and flagship stores here.

Since its trial operation in January 18th, Shanghai K11 has been deeply loved by local people who pursue lifestyle and fashion trends. At present, the average monthly passenger volume is as high as 1 million passengers. In the next five to six years, the K11 brand and multicultural life community will continue to make an artistic journey in 11 cities such as Beijing, Guangzhou, Wuhan, Tianjin, Qingdao, Shenyang, Haikou, Ningbo and Guiyang.

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< p > according to the introduction, the K11 shopping Art Center was formerly the Hong Kong New World building's 3 floor to the 5 floor podium shopping mall, with an area of 30 thousand square meters.

Hong Kong New World building stands in the Golden Business District of Huaihai Middle Road, West Ma Dang Road, east of Huangpi South Road, North Jinling Road, adjacent to tall buildings such as Central Plaza, Ruian square and Hongkong Plaza. Its two floors directly connect with the underground road of Huangpi South Road Station of rail pit line 1. The geographical location is unique, and it is the landmark building of Huaihailu Road business circle.

In November 2010, Zheng Zhigang, a new generation of Hongkong new world group manager and K11 brand founder and chairman, revealed at the 110th anniversary celebration of Huaihailu Road that the shopping mall of Hong Kong New World building was about to "pform" into the Shanghai K11 art shopping center.

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After P, Hong Kong New World building's podium began a long process of upgrading and upgrading.

The whole Hong Kong New World building is washed up by the hand sink and recycled through the waste water treatment system. The effective water saving reaches 33%, and the 33 meter high artificial waterfall falls down. The atrium glass ceiling effectively collects natural light, and integrates the innovative form of its trunk branches with the surrounding vertical greening. Shanghai K11 sets up the urban farm in the 3 floor, the indoor ecological interactive planting area with nearly 300 square meters, adopts the high-tech planting technology to simulate the outdoor growing environment of the vegetables indoors; while the air garden at the 6 floor of the shopping mall is also an open-air view attraction on Huaihai Road; besides, the 4 floor of the shopping mall is built into Kocktail wine bar street, which breaks the space partition between the shops and shops, and breaks the limitation of the business hours of the shopping malls. Today, the K11 shopping Art Center in Shanghai is officially opened. According to the reporter, the new Shanghai K11 project adopts a large vertical greening wall design, which effectively reduces heat insulation and reduces energy consumption, while the vertical green wall irrigation system is collected.

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