Fabric Clothing Upstream And Downstream Enterprises Detailed Product Procurement Details

< p > How can fabrics be sold better? This dialogue is concerned with the procurement of fabric products.

The two question for fabric suppliers is, "what do buyers value when they choose what to buy?" and "how to recommend fabrics?" and to "a target=" _blank "href=" //www.sjfzxm.com/ "> clothing" /a "brand, the question is," what do you value when choosing? "And" what kind of promotion method do you recommend? "From their answers, they can find many similar key points. This shows that the upstream and downstream enterprises have reached a preliminary consensus in the general direction, but more importantly, the details of implementation can be seen that some fabric enterprises have not yet reached the requirements of downstream buyers.

This progressive space remains to be realized by fabric enterprises to achieve a positive interaction between upstream and downstream.

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< p > > a href= "//www.sjfzxm.com/news/" > strong > fabric supplier < /strong > /a > /p >

< p > < strong > what is the value of purchasing < /strong > < /p > when purchasers purchase.

< p > < strong > key points: quality price, time of shipment, independent research and development communication < /strong > < /p >

< p > Jiangsu Xinmin < /p >

< p > different customer groups pay special attention to < a href= "http:// www.sjfzxm.com/news/index_c.asp > > fabric > /a".

Buyers generally follow the trend and value the time of fabric popularity. According to the regular products, there are certain requirements for quality. High-end customers pay more attention to the more classic products, and the quality requirements of the products are relatively high; the middle and low end customers pay more attention to the popularity.

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< p > Jiangsu Dan Mao < /p >.

< p > ordinary customers and purchasers generally need inexpensive products. Some fashion brands like products with new functions and new technologies.

The new customers like to inspect the factory first, then try the order, and finally make a big order after satisfaction.

European and American customers generally prefer to copy directly.

Japanese customers like to look for fabrics according to their own needs, and also attach importance to the ability of enterprises to develop new products independently.

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< p > Suzhou ambition < /p >

< p > purchasers differ in their emphasis on purchasing fabrics according to their terminal uses.

Generally speaking, men's clothing is more important than their weight, while women's clothing is more valued.

The quality of enterprise products is relatively strict, relatively speaking, the price of products is slightly higher than that of similar enterprises, but because of the customers' concern for quality requirements, the fabric of enterprises still has a good market.

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< p > Guangdong Yang Xian < /p >.

The difference between P and a href= "//www.sjfzxm.com" > clothing brand < /a > different consciousness and fabric standard is the biggest obstacle for enterprises to cooperate with buyers. Quality and price are the most important factors for buyers.

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< p > Shandong Ruyi < /p >

< p > from the point of view of customers who are in touch with enterprises, stable quality and punctual delivery are the most important buyers, and face-to-face communication is the most popular purchasing mode among buyers.

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< p > Fujian Zhonghe < /p >.

< p > reasonable price and stable quality are important factors for buyers to achieve final paction. At present, the buying rate of the interview is relatively high, and buyers prefer this mode.

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< p class= "MsoNormal" style= "margin: 0cm 0cm 0pt" > span lang= "EN-US" lang= "Microsoft";

< p > < strong > clothing brand > /strong > /p >

< p > < strong > what is the value of < /strong > < /p > when shopping.

< p > < strong > key points: independent research and development price quality, delivery period scale communication service < /strong > < /p >

< p > > Shanghai Bella Vila < /p >

"P" enterprises will carry out a comprehensive assessment of many aspects of the suppliers.

Some suppliers have accumulated over the years, and the new supplier is mainly to assess whether it has the production capacity required by the enterprise, what is best at it, and whether the product features are suitable for the brand positioning.

Enterprises prefer suppliers to provide samples directly, but the current problems are also concentrated on this aspect.

The fabric suppliers provided by suppliers sometimes can not be used directly, or the scope of choice can be too small. Therefore, it is also necessary to inform the supplier of the idea of the enterprise and communicate with the color and style.

There is always a good fabric style, but only one of the most basic colors can be chosen, or the fabric like card feels very good, but it can not provide the phenomenon of cloth.

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< p > Ningbo Shanshan Morton < /p >.

< p > price is still a big problem between < a href= "//www.sjfzxm.com" > fabric enterprise < /a > and clothing brand.

The current situation is that clothing enterprises should lower their prices in order to maximize their own interests. One of the situations of fabric enterprises is to insist on their own prices, which leads to garment enterprises looking for other suppliers to imitate the fabric in order to reduce procurement costs, thereby harming the interests of fabric suppliers and damaging their own interests in the long run.

In such a situation, clothing enterprises are very headache. Even if they are not satisfied with the fabric, they can only make use of the pressure of time, but this will inevitably reduce the style and effect of the clothing, thus affecting the sales of clothing, resulting in the backlog of stock is not uncommon.

In the view of enterprises, the fabric and garment enterprises should be honest with each other in order to achieve long-term development under the premise of maintaining a reasonable profit.

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< p > Fujian seven wolves < /p >.

< p > enterprises will mainly consider the size of suppliers, that is, economic strength.

Because a common and special phenomenon in Fujian is that suppliers need to bear the risk of money for clothing brands, that is to say, before paying the advance payment, the fabric should be pferred to the garment enterprises first, which may not be acceptable to the suppliers in other provinces.

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< p > Viktor /p < Beijing >.

< p > fabric suppliers tend to pay more attention to communication with enterprises in the initial stage, but after providing cloth samples, they are only asking for results by telephone.

Enterprises believe that fabric suppliers should increase the frequency and efficiency of communication, spend a few hours to communicate with each other, understand why clothing companies choose this fabric, what problems exist in the fabric, and deepen mutual understanding, which is certainly helpful for product oriented development.

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< p > Otto International < /p >

< p > for enterprises, the factors affecting fabric purchase are price, quality, delivery time and supplier's service according to importance.

The advantage of domestic fabrics is that the price is relatively cheap, and has a strong imitation ability, which is suitable for the big road goods, but the development capability is relatively weak. Moreover, the fabric suppliers are easy to follow suit, and the product quality is not strictly controlled.

Therefore, enterprises hope that fabric suppliers can guarantee the quality of products. On the other hand, they hope suppliers can provide more, better and more attractive fabrics to the customers, pay attention to fashion and fashion, instead of purely developing according to the samples. At the same time, enterprises also suggest that domestic fabric suppliers improve their capability of independent research and development and protection of new products, and improve their service awareness and product quality.

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Editor's comment: from the answer of fabric suppliers and clothing brands, the fabric suppliers still understand what the downstream clothing companies value in the general direction of demand, and the key points mentioned by the two are basically the same in P.

But the problem now is that fabric suppliers know what buyers need, but there is still a certain distance from their actual demand.

For example, mention the most product quality stability, this is actually a lot of fabric enterprises attach great importance to the problem, but on the whole, many domestic fabric enterprises in the production process fine management needs to be strengthened.

Another important point is the sense of service. < a href= "//www.sjfzxm.com" > fabric enterprise < /a > need to pform from manufacturing to manufacturing service industry. Clothing brand is also looking forward to upgrading the service level of fabric enterprises.

Only by standing at each other's point of view, thinking and communicating with each other and understanding each other's needs can we establish a solid cooperative relationship.

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< p class= "MsoNormal" style= "margin: 0cm 0cm 0pt" > span lang= "EN-US" lang= "Microsoft";

< p > < strong > fabric supplier < /strong > /p >

< p > < strong > how to recommend fabric < /strong > /p >

< p > < strong > key points: sending samples to participate in the exhibition and making directional development of garment, < /strong > < /p >

< p > Jiangsu Xinmin < /p >

< p > sales personnel of the enterprise will recommend the newly developed products to some fixed customers. They are also concerned about the new products of the enterprises. They will often call to ask if there are new products coming out in the near future. Usually, the salesmen will bring fabric samples to the customers, and the customers need to cut the small samples to the other.

At the same time, enterprises will also participate in professional exhibitions, focusing on the latest research and development products.

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< p > Suzhou ambition < /p >

< p > the newly developed product enterprises will give priority to the old customers. At the same time, they will hold promotional meetings or participate in important domestic professional exhibitions to recommend new products, and will also conduct in-depth exchanges with some regular customers.

The sales methods adopted by enterprises are diversified. They have the cooperation with the state authorities to launch the product manual for the two quarter of a year.

The sample of the enterprise usually reaches 200 thousand meters, so the cloth will be designed as a clothing style, which can give buyers a more intuitive feeling.

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< p > Wujiang Deyi < /p >.

< p > enterprises will make samples, card samples and so on. At the same time, for new products, they will also focus on promoting the exhibition.

Old customers know more about the production capacity and R & D capability of enterprises, so although the prices of enterprises are higher than those of similar enterprises, their quality is assured, so the old customers are more acceptable.

New customers who first contact are more concerned about new products.

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< p > Guangdong Yang Xian < /p >.

< p > enterprises now value domestic market very much.

Products with special technology are the most demanding products at present. We not only produce knitted women's Blouse Fabrics, but also apply knitted fabrics to trousers and windbreaker according to the needs of the market, so as to realize the multi domain application of knitted products.

It is the magic weapon for enterprises to identify the customers' demand and combine their own research and development with the development of their customers.

On the one hand, when developing yarns, the fabric will be woven to the customer for the fastest time to develop yarn. On the other hand, for the international trend, we will share the latest trend information with customers in the form of a press conference by the trend research group.

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< p > Jimei, Hangzhou, < /p >

< p > there are various forms of products recommended by clothing brands to businesses, such as card heads, small samples, large samples and combination with garments.

Enterprises will make some suitable fabrics into garments or make sample cards through clothing factories, including contrast samples before and after washing, which will give customers a more intuitive feeling, and the effect will be better.

When new products are developed, large samples will be sent to key customers according to the actual situation.

In addition, enterprises will also have different products for different exhibitions.

Participating in the exhibition is mainly to promote corporate image, it is difficult to form actual orders, many old customers are familiar with the products of enterprises, and are more concerned about new products.

Under normal circumstances, new customers are often introduced to old customers.

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< p > Zhejiang Huili < /p >

< p > enterprises attract customers or rely on the technological strength of products and products that are won by technology, and market imitation ability is relatively weak.

Basically, the product of the enterprise is developed 3 years ahead of schedule, plus the product is mostly aimed at the special field, so there is no salesman in the enterprise, all of them are merchandiser, most of the customers are actively seeking to come.

In addition, there are also some big customers who have problems in the process of cooperation with other enterprises, and then find the enterprises. Once they have established cooperation with the enterprises, they will generally work together for a long time.

At the same time, enterprises will participate in the exhibition, mainly to display the corporate image, and let more professionals know the business through the exhibition.

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< p class= "MsoNormal" style= "margin: 0cm 0cm 0pt" > span lang= "EN-US" lang= "Microsoft";

< p > < strong > clothing brand > /strong > /p >

< p > < strong > what kind of recommendation is preferred? < /strong > < /p >

< p > < strong > key points: sample collection product manual, professional exhibition middleman < /strong > /p >

< p > Shanghai Bella Villa < /p >.

< p > fabric enterprises divide new products into several themes, combining some popular concepts, and each theme matches the corresponding fabric, that is, making product manuals. This way of promotion is preferred by enterprises.

If there is a clear theme, there will be a series of fabrics, so there will be no problem of only one color for a style fabric.

Clothing < a target= "_blank" href= "//www.sjfzxm.com/" > designer "/a" is more concerned about color. For a fabric variety, if the color is appropriate, the garment effect will be better, and the possibility of the enterprise to sample cloth is also larger.

Some fabric manufacturers will also organize their own small exhibitions, making the fabric less than a target= "_blank" href= "//www.sjfzxm.com/" > clothing < /a > buyers selection, which is also very good.

These practices are very intuitive for clothing brands, and can also be used for reference to < a target= "_blank" href= "//www.sjfzxm.com/" > Fashion Designer < /a >, and we can know the basic effect of clothing in advance.

Of course, for enterprises, they will pay more attention to the fabric itself, because the enterprise has already had a very clear direction when planning.

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< p > Ningbo Shanshan Morton < /p >.

< p > the main purpose of enterprises is to find and select suppliers who are right on the way through important professional exhibitions in China.

We will first collect fabric samples from fabric suppliers, then select the samples of the suitable brands after repeated comparison.

Enterprises think that the ideal state is to have a communication meeting with the close cooperation fabric suppliers before the new season's product development. It shows that the brand should launch the theme and feeling of clothing in this season, and then the fabric enterprises can put these information on the fabric provided to the enterprise.

But the current situation is that enterprises must "Taobao" from thousands of fabric samples provided by fabric suppliers, and it is difficult for them to provide some targeted samples for different clothing brands.

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< p > Fujian seven wolves < /p >.

< p > fabric procurement is mainly done through fabric suppliers or garment factories, including raw materials processing, designated processing and so on.

In the procurement department, the design department mainly chooses the appropriate < a href= "//www.sjfzxm.com > fabric > /a >, but the order is decided by the purchasing department finally.

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< p > Viktor /p < Beijing >.

< p > the majority of enterprises purchase Western-style fabrics in China, but also cooperate with several large wool textile enterprises in China, but the direct cooperation is relatively small, mainly through fabric middlemen.

On the one hand, the reason is that the development of domestic fabric enterprises is not new enough, not fast enough, and is not close enough to the most popular trend. The clothing design of the enterprises is somewhat younger and slightly fashionable compared with the mainstream suits, and now the flow cycle is changing faster and faster, and the enterprises are more in line with the market demand.

On the other hand, middlemen usually do a lot of market research work, take the time to understand the positioning of enterprises, the changes in men's clothing market, and analyze the needs of the market, because they have done these jobs, so the samples of garment enterprises are targeted at the positioning of enterprises, so that cooperation will be more smoothly.

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< p > editorial comment: < a href= "//www.sjfzxm.com" > fabric products < /a > means of promotion: there are several kinds: sending small samples, attending exhibitions, making sample books, organizing enterprises' own promotion meetings, making ready-made garments, etc.

From the answer of clothing brand dealers, we can see that the products they need are targeted to recommend suppliers on the basis of understanding their needs.

A lot of clothing brands are talking about a phenomenon that fabric suppliers will not pick out all products at the time of product promotion and sale, so as to prove their R & D capability. However, the way of doing so does not take into account the habits of buyers and fashion brands, and does not consider the problem from the perspective of market demand. Instead, it appears very unprofessional. This is also an important reason for some clothing brand associations to choose cooperation with middlemen.

In fact, some excellent domestic fabric suppliers have begun to adjust their ways of promotion, such as holding small internal promotion meetings, sending new products to the old customers, etc. these initiatives have also been recognized by clothing brands.

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