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Fast Marketing Group Will Launch Self Service Cashier To Increase Sales Rate.

2015/5/9 21:34:00 29

JapanFast Marketing GroupSelf Payment

Self service cash registers have been introduced in food supermarkets, but the mainstream is bar code. In terms of clothing sales, IC tags only introduce high-end clothing boutiques such as SHIPS and BEAMS. Because the price of labels is up to tens of yen before, the goods for low price bands are not cost-effective.

Japan's fast selling group, which operates UNIQLO, decided to import self service cash register in the group stores this summer, and customers at the store can pay their own bills. All goods are equipped with wireless IC tags that can read product information. Customers can pay more quickly at the cashier's desk, so that they can put more energy into serving customers. Although the popularity of IC tags is slow, the large import of XXX group will effectively promote the use of tags in the retail line.

It is understood that XXX first runs its trial in the 4 stores of its low price clothing store "GU" and both of them. If it goes smoothly, it will complete the import of all 300 stores as early as this summer. There are about 840 in Japan. Uniqlo Shops will also be introduced at the beginning of 2016 when the large logistics center is completed.

The wireless IC tag is 7.5cm long and 2cm wide, and will be embedded in the price tag. Shop assistant customer If you buy the goods in the shopping basket, you can instantly check the total price of the goods, pay cash or credit cards, and then you can take the merchandise away. It is not necessary for the clerk to remove the goods one by one, and the amount of time spent on the statistics is also greatly reduced.

IC label trial run GU The store says it takes about 2 minutes before it can be reduced to 1 minutes. The standard store of UNIQLO is about 900 square meters, with an average of 28 people working every day. At the rush hour, more than a dozen employees still need to deal with the cashier's work.

However, the current IC label has dropped to below 10 yen, and the large scale import of XXX group has also increased the possibility of further decline in its price. With the continuous low price of IC tags, if it can be combined with the system of selling good sellers and preventing shortages, it is likely to promote the introduction of other retail stores.

This IC label self service checkout system can be used by a store to manage tens of thousands of merchandise information. If you install the IC tag wireless information reader in the fitting room, you will know the products that you have tried on but not purchased. The past POS cash register system can not understand the behavior of consumers, but if we collect information with IC tags, we can make appropriate adjustments to marketing and production plans.


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