The Seven Major Fashion Brands That Will Be Ready For Sale In 2017

The past 2016 is

In the great pformation years, with the rise of social media, digital marketing and celebrity network red endorsement has given retailers a new way to reach consumers.

The clothing category of underwear, the demand of consumers has changed from heavy to lightweight. This is an explosive growth for some new brands, and it also forces some traditional mainstream brands to reinvent themselves.

In such a changing market environment, some companies try to track trends and maintain their leading competitiveness.

In sportswear, Nike is the leader in the footwear industry.

Next, follow the world's clothing and shoe net to learn about the seven major clothing brands that will be ready to be launched in 2017.

In the autumn of 2016, according to the survey, American Eagle has become the first choice clothing brand of their ranking.

Continuous R & D investment in material and style of core competitiveness makes the brand clothing contain enthusiasm and inclusiveness. The hard work of American Eagle is rewarded with more consumers' recognition of the brand.

An important driving force for the brand retailer is its underwear brand: Aerie., which abandoned the traditional way of using graphics software to modify the modeling photos, and put more authentic female photos into the market, which gave the brand sales an explosive growth return.

While Aerie is growing, the secrets of Vitoria face some major changes in 2016 to better cope with complex competition.

After seeing the successful use of bra instead of the original heavy filling bra, Vitoria's secret also added a variety of new styles and sports bra to its retail store in Aerie.

Today, the brand is launching a general attack. In November, it gave a full discount sale of bra bra, which is the first half year of the Brand Company.

A big sale.

Lululemon's heat is entirely up to its family tights, and this single product is still so popular nowadays.

It is understood that Lulumon's tights are still the most popular category among young people.

In December, the company's report pointed out that the net income of his family rose by nearly 13% to $540 million, far exceeding analysts' expectations.

Calvin Klein is making use of popular stars to drive its marketing strategy. In a marketing campaign titled #MyCalvins, the brand used famous model Kendall Jenner and famous actress Bella Throne, triggering a boom in the social media.

At the same time, the brand also caught the trend of comfortable tight leg pants, and actively launched the "attractive comfort" bra in the third quarter, and expanded the sales of large size. This move also increased the branding sales performance of 25-30% by the brand.

Over the past two years, sales of Under Armour have increased by nearly 30%.

When the company said that their growth will slow down in the next two years, the fitness retail brand is quite confident that the environment will be difficult.

The company will build their own footwear business as a whole, from a brand-new basketball shoelace to a famous young player: Steph Curry.

In addition, in December, the company launched a brand new brand, thanks to a 10 year exclusive agreement, from 2020 to design and manufacture all the major league baseball uniforms.

Everlane is the only retailer without physical stores on this list.

Founded in 2010, he was one of the first generation of brands, providing consumers with convenient and pparent supply chains for online shopping.

Nowadays, a lot of online retailers are lowering their prices by removing middlemen, but Everlane has already reached the first advantage among such retailers.

In 2016, Everland launched a number of new shoes called "Modern Oxford". 6500 consumers filled their names on the waiting list.

Next year, the retailer will introduce more new clothing categories, including

Slippers and sweater dresses.

In the early 2017, Adidas will have the opportunity to replace Nike and become the largest sportswear retail companies in the United States.

In the past year, the retailer opened a new design laboratory in Poland, Oregon's home town of Nike, launched its expensive new design under its brand name, and repositioned the fashion icon route of the traditional Stan Smith mode.

Moreover, celebrity endorsements and the brand of coconut shoes with the brand of Mr. Kan have also made ADI a fashionable brand in the hearts of consumers.

More interesting reports, please pay attention to the world clothing shoes and hats net.