Customers Have To Leave Without Saying Anything.

Wrong coping

1. do not give away!

2. this jacket looks very good.

3., wait a minute, you can look at the others.

4. if you really want to, you can make it cheaper.

5. do you sincerely buy clothes and watch play?

6. miss, please stay. Excuse me, miss, I must have said sorry to you just now.

But I really want to serve you well. Can you tell me what kind of clothes you are looking for? Can I make another recommendation for you?

7. miss, please stay.

I'm really sorry, miss, but I must have been introduced just now, so you are not interested in continuing to see it.

But I really want to help you find a suit that suits your figure and temperament. So can you tell me what your real needs are, can I help you find a suitable dress again? Thank you, miss!

(re understanding customer needs and intentions)

8. miss, I think I must have dissatisfied you just now. I see you left without any indication.

I am sorry, I am just a guide to purchase. Please forgive me! But I really want to serve you well, so can you give me another chance? I think I can find the right clothes for you!

The solution is to avoid this situation fundamentally.

Terminal sales are based on management and

As a manager, when there are problems in the terminal, the way to solve the problem is not to have any problems, find ways and find any language templates to solve them. This method is actually a temporary solution, but a headache is a headache.

Lead to "

The process of introducing clothes to customers without saying anything is wrong.

Therefore, the first 8 ways to deal with templates are of no value.

The key to solve this problem should be how to prevent the guide from committing this mistake, instead of thinking about how to remedy, pform and solve it after a mistake.

Why is this happening?

Because shopping guide is to introduce clothing, so customers can say nothing, just listen, after listening to no comment, turn around and leave.

If the guide is in the sales process, ask the customer's specific needs first and have a two-way communication with the customers. There are only two choices for the customers: first, they still do not speak; second, communicate with the shopping guide.

The ratio of interaction with customers is much higher than that of shopping guide.

Understanding customer needs is

The most important link, and the current status of the terminal is when customers enter the store, when customers use their eyes to aim at the clothes, shopping guides usually do not ask the customers' ideas and needs, but talk about every garment constantly, introduce the introduction, introduce not only clothing, but also the special price, if they find that the customers do not express their opinions on clothing or special offer, they even recommend the product catalog.

This fully demonstrates the basic mentality of shopping guide: the most concerned is commodity, not customer.

Clothing accessories say thoroughly, not high-tech products, customers can basically understand and see clearly.

What customers need is not the experts of those products, but the experts who need to "automatically understand" their needs. "Even if I can't understand what I want and need, can I recommend the right products?" so customers can say nothing and turn away.

What is terminal standardization management? It is not a template to deal with all the terminal problems, which seems to be everywhere. It is standardized management.

Standardization first is the correctness of the flow direction. Otherwise, the more practical technology is, the more practical it is, the farther away from the target. If this thing should not be done, there is no need for so-called coping and language template design, and there is no need to invest in management cost for training.

The author believes that these three responses are not the best ones, but they are definitely not the wrong ones.

The common points of these 3 responses are: follow the customers' words and say that they do not match the customers, even if the customers are not very comfortable, at least they will not feel disgusted and willing to see it in the shop. The tight string will be relaxed.

Customers willing to stay in the shop, willing to see in the store, greatly increases the possibility of business opportunities.

A shopper at a Kuan Alley and Zhai Alley store in Chengdu said, "welcome in, take a look at it." customers listened very comfortably. They were willing to go in and have a look. A casual look made the business of a small shop very good.

Business opportunities are generated by customers' casual look, not as the authors say, "early termination of communication with customers" or "failure to make a deal".