UNIQLO Will Open The Largest Store And The "Digital Experience Museum".

Armed with technology, stores will be re upgraded online and offline.

30 in March, the largest shop in Shenzhen, which is about 2600 square meters, opened by UNIQLO in Shenzhen.

In addition to having a unique shop experience design and fabric and design aesthetics, the first fusion line has been launched to open up the entity and virtual "Digital Museum".

This is also the performance of UNIQLO in recent years to overweight online and offline integration.

As early as 2016, double eleven, UNIQLO, with its long-term strategic vision, successfully launched online customers' drainage line. From time to 2017, UNIQLO was the first to make a "double eleven day ahead" store line, and then to the O2O store during the Spring Festival, A place order, B pick up the goods.

All of which reflect the efforts made in online convergence.

As long as customers open the mobile phone QQ in Shenzhen Vientiane store to sweep the poster, the "clothing and vitality new digital experience Museum", you can feel the physical goods store and online service experience.

From March 30th onwards, UNIQLO will also launch the newly launched "Yi Qi Xin Sheng Mao digital experience Museum" in nearly 600 stores across the country. To open the mobile phone QQ, the poster will be able to access the poster directly, online and offline to experience LifeWear lifestyle and dress scenes seamlessly, and join the members of the clothing store to learn more new information, preferential information and wear recommendations.

At the same time, in order to implement the theme of "creating a new life style and diversified life experience service in the future", UNIQLO's largest store in Shenzhen has also brought commodities and experiences to meet different scenarios, functions and life needs for consumers.

For the Shenzhen people who love creation, pursuit of health, embrace the technology of multiple lifestyles and multi occasion functional clothing demand, UNIQLO Shenzhen Vientiane world store brings fashionable clothing and relaxed leisure quality clothing, including "classic quality Wardrobe", "healthy life gas station", "Chao Yi Wen Chuang Museum" and "24 hours living space" four scenes.

Among them, there are many LINEN high-grade linen series, POLO series, men's shirt series and Uniqlo U series which have both the craft and the tailoring art. The Activewear vitality series that integrates high quality fabric, function and aesthetics, selects the inspiration from the design elements of the global pop culture, art, music, cartoon, design and characters, presents the world's multicultural UNIQLO UT series with its original flavor, and the comfortable and pleasant 24 hour wonderful UNIQLO cowboy series.

It is worth mentioning that the 50th anniversary series of weekly youth JUMP and X Marimekko cooperation series, which are popular among Chinese consumers, such as "Dragon Ball", "full-time Hunter" and "silver spirit", will also be released on sale in March 30th.